Getting Started with Trademark in Brazil
Starting a Business in Brazil, leading it to the next level and nurturing it through to maturity can be a daunting task, especially if you reached the expansion level and still do not have the full knowledge about the country you are opening market. Thus, if unprepared, it is a leap into the unknown due to the peculiar legal, cultural, and especially bureaucratic characteristics of Brazil. For that reason, as the fruit of your hard work and your unique ideas, to protect your business just like you ensure your house and your car from an accident or even theft is an important asset.
If you sell online, export or do any international business your trademarked services or products are reachable internationally, thus it is highly recommended you register a trademark in every country and jurisdiction where you offer your services and products, even to affords you legal protection and security if a dispute arises about the use of your mark in commercial endeavors in foreign countries. As without a registration in those territories, your trademark is not protected and can be used by third parties.
Why should I use a trademark?
Registering your name, logo or slogan can go a long way in protecting the investment you put into your brand. Establish Brazil Attorney's will make sure to give you the right guidance to go through the 3 phases in order to register your mark.
Ensure that an identical/similar trademark is not yet registered, Grant that the registration submitted is distinctive enough to obtain a trademark.
Prepare and fill in the trademark application form, Submit The Trademark Registration Request.
Receive the Certificate and acquire the right to use the ® symbol beside the trademark.
Do you have questions? We do provide you with the answers